Vol. 4 No. 1 (2026): Asbak: Jurnal Ekonomi dan Bisnis

Articles

• Depresiasi Rupiah, Inflasi, dan Daya Beli Masyarakat Indonesia: Kerangka Transmisi Terintegrasi Berbasis Kajian Kepustakaan

  Diah Qurota A’yun,  UIN K.H Abdurrahman Wahid Pekalongan,  Indonesia
  Indah Purwanti,  UIN K.H. Abdurrahman Wahid Pekalongan,  Indonesia
  

  1-6

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  📅 Publish: 2026-08-31 | Abstract View: 27 | PDF Download: 19 | DOI : https://doi.org/10.69688/asbak.v4i1.1197
  📚 Citations: Google Scholar | Crossref

• Pengaruh Live Streaming Commerce Terhadap Impulse buying Melalui Purchase urgency: Peran Moderasi Influencer Credibility pada Konsumen Live Commerce

  Rahmah Fauziah,  Politeknik Wilmar Bisnis,  Indonesia
  Willy Suryawan,  Politeknik Wilmar Bisnis,  Indonesia
  

  7-17

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  📅 Publish: 2026-08-31 | Abstract View: 15 | PDF Download: 11 | DOI : https://doi.org/10.69688/asbak.v4i1.1279
  📚 Citations: Google Scholar | Crossref

• Pengaruh Green perceived value dan Eco-Labeling terhadap Brand Loyalty pada Konsumen Sadar Lingkungan: Pendekatan PLS-SEM

  Yuanito Yuanito,  Universitas Negeri Manado,  Indonesia
  Zamrudi Zamrudi,  Universitas Negeri Manado,  Indonesia
  

  18-27

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  📅 Publish: 2026-08-31 | Abstract View: 22 | PDF Download: 12 | DOI : https://doi.org/10.69688/asbak.v4i1.1280
  📚 Citations: Google Scholar | Crossref

• Quiet quitting dan Produktivitas Organisasi: Peran Work-life balance dan Organizational culture sebagai Mediator

  Audy Hakim,  Universitas Sehati Indonesia,  Indonesia
  Puspitasari Puspitasari,  Universitas Sehati Indonesia,  Indonesia
  

  28-36

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  📅 Publish: 2026-08-31 | Abstract View: 22 | PDF Download: 16 | DOI : https://doi.org/10.69688/asbak.v4i1.1281
  📚 Citations: Google Scholar | Crossref

• Dinamika Resiliensi Bisnis UMKM Melalui Adopsi Strategi Omnichannel Marketing dan Manajemen Rantai Pasok Digital

  Amirusholihin Amirusholihin,  Instutut Teknologi dan Bisnis Indragiri,  Indonesia
  Nur Alfianto,  Instutut Teknologi dan Bisnis Indragiri,  Indonesia
  

  37-48

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  📅 Publish: 2026-08-31 | Abstract View: 16 | PDF Download: 13 | DOI : https://doi.org/10.69688/asbak.v4i1.1282
  📚 Citations: Google Scholar | Crossref